--- title: Practical Considerations for Evidence Generation description: Watch this 2-minute video below from Vice President, Peri- & Post-Approval Services Aaron Berger on Practical Considerations for Evidence Generation. image: https://blog.ubc.com/hubfs/Screen%20Shot%202022-11-22%20at%2011.41.57%20AM.png --- [![UBC](https://blog.ubc.com/hs-fs/hubfs/raw_assets/public/UBC_December2021/images/logo-white.png?width=175&name=logo-white.png "UBC")](https://ubc.com/) - [Home](https://ubc.com/) - Services - [Full-Service Clinical Development](https://ubc.com/global-services/) - [Clinical Trial Management & Late Stage Research](https://ubc.com/global-services/trials-and-research/) - [Decentralized Studies & Virtual Engagement](https://ubc.com/global-services/decentralized/) - [Patient & Physician Services](https://ubc.com/global-services/pps/) - [Pharmacovigilance](https://ubc.com/global-services/pharmacovigilance/) - [Risk Management Plans](https://ubc.com/global-services/risk-management/) - 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[Home](https://ubc.com/) 2. [Blog](https://blog.ubc.com/blog) 3. Practical Considerations for Evidence Generation # Practical Considerations for Evidence Generation *Wednesday, November 23, 2022*   It is critical to know the audience and needed endpoints for research. This will inform what evidence is generated and what process are followed to ensure maximum viability with regulators, payers, and other bodies.   Watch this 2-minute video below from Vice President, Peri- & Post-Approval Services Aaron Berger on Practical Considerations for Evidence Generation.   --- As experts in Real World Evidence generation, UBC understands the optimal practices for research design. For more information on our [Real World Evidence consulting practice](https://ubc.com/real-world-evidence/rwe-consulting/), or to speak with one of our experts, please click [here, ](https://ubc.com/contact/)and a member of our team would be happy to discuss the optimal approach for generating evidence of your product's safety, value, and effectiveness. ## Related Articles ## [Data Considerations for Evidence Generation](https://blog.ubc.com/blog/data-considerations-rwe) {% video\_player "embed\_player" overrideable=False, type='hsvideo2', hide\_playlist=True, viral\_sharing=False,... [Read More](https://blog.ubc.com/blog/data-considerations-rwe) ## [Technology Considerations for Evidence Generation](https://blog.ubc.com/blog/tech-considerations-rwe) {% video\_player "embed\_player" overrideable=False, type='hsvideo2', hide\_playlist=True, viral\_sharing=False,... [Read More](https://blog.ubc.com/blog/tech-considerations-rwe) ## [The Impact of Real World Data (RWD)](https://blog.ubc.com/blog/the-impact-of-rwd) UBC recently discussed the impact of real world data on the pharmaceutical industry and how it will impact... 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